Today, sustainability communication no longer only means the effective communication of environmental topics.
On the contrary, it is an integrated strategy which includes personnel policy, business development and environmental topics and unites them in corporate communication. The aim of sustainability communication should be to depict in a comprehensible manner the contribution made by the company or the branch to key future topics: e.g. towards production which uses resources more efficiently, the success of the energy transition, the successful introduction of organic products or a sustainable personnel policy.